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NVIDIA completed its highly anticipated 10-for-1 stock split on June 10, 2024, adjusting its share price from approximately $1,200 to around $120. This move increased the number of shares held by investors tenfold while reducing the per-share price to one-tenth, though the total value of their investment portfolios remained unchanged at the moment of the split. The market responded positively, with the stock price rising 33% from the announcement on May 22 to the effective date.
This operation coincided with a retail investing boom. Data shows that the participation rate of young Generation Z investors in the market far exceeds that of previous generations, indicating a trend of earlier involvement in capital markets.

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To better understand this NVIDIA stock split event, we need to review some basic concepts and key information.
A stock split (Stock Split) is a corporate action aimed at increasing the number of outstanding shares while proportionally reducing the price per share. This action does not change the company’s total market capitalization nor affect the total value of assets held by investors.
A vivid analogy is slicing a pizza. Suppose all the shares of a company represent one whole pizza, and each share is a slice of pizza. A stock split is like cutting each slice of pizza into more, smaller pieces. For example, in a 10-for-1 split, the one slice you originally held is cut into 10 smaller slices. Although the number of “slices” you own increases, the total amount of pizza (i.e., the total value of your investment) remains the same.
| Scenario | Shares Held | Price per Share | Total Value |
|---|---|---|---|
| Before Split | 100 | $1200 | $120,000 |
| After 10:1 Split | 1000 | $120 | $120,000 |
NVIDIA announced the split plan in its Q1 2024 earnings report. The entire process followed a clear timeline, with key milestones as follows:
Companies typically undertake stock splits for several strategic considerations, and this NVIDIA split was no exception:
Lowering the Investment Threshold: A pre-split price exceeding $1,200 posed psychological and financial barriers for many retail investors. Reducing the price to around $120 makes it easier for more individual investors to purchase whole shares, thereby expanding the shareholder base.
Improving Stock Liquidity: In theory, lower prices and more shares can promote trading activity. However, Cboe’s analysis indicates that nominal trading value may decline after a split. For example, Apple saw a 9% drop in average daily nominal trading value after its split. Nevertheless, a study on the Chinese market suggests that increasing the supply of tradable shares does indeed enhance liquidity and improve the company’s investment efficiency.
Conveying Management Confidence: Splits are often interpreted by the market as a positive signal that management is confident in the company’s future growth. This implies that management expects the stock price to continue rising, maintaining strong momentum even after the split.
Preparation for Dow Jones Inclusion: A lower share price makes NVIDIA a strong candidate for inclusion in the Dow Jones Industrial Average (a price-weighted index), which could further enhance its market status.

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A stock split itself does not create value, but market sentiment and historical precedents often lead investors to speculate on the future direction of the stock price. So, after the split is completed, will the stock price rise or fall? We can analyze this from three dimensions: historical data, potential positive catalysts, and fundamental value.
Historical data shows that strong companies typically perform well after splits. The split action itself is often seen as a signal of management’s confidence in the future.
According to Bank of America’s research, since 1980, companies that conducted stock splits achieved an average total return of 25.4% in the following 12 months. This performance significantly outperformed the S&P 500’s average return of 9.1% over the same period.
The history of tech giants also provides some references. NVIDIA itself saw its stock price continue to rise in the months following its 4-for-1 split in 2021. Other companies had varying performances:
| Company | Split Date | Post-Split Performance |
|---|---|---|
| Apple (AAPL) | August 2020 | Rose 28% within one month after split |
| Apple (AAPL) | June 2014 | Rose approximately 605% from post-split to the 2020 split |
| Google (GOOGL) | July 2022 | Stock price fell about 39% within one year after split |
These data indicate that while an increase after a split is a high-probability event, it is not absolute. The company’s fundamentals and macroeconomic environment play a more important role.
In addition to the positive expectations from historical trends, this NVIDIA split is accompanied by several specific upward catalysts:
Investors must clearly recognize that a stock split is a financial operation that does not change the company’s core value. Short-term price increases may include market sentiment and speculative components, but long-term trends ultimately depend on the company’s fundamentals.
Google’s 2022 split is a typical counterexample. Despite completing a 20-for-1 split, its stock price fell sharply in the following year due to weakness in the advertising market and macroeconomic pressures. This powerfully illustrates that a split cannot withstand the impact of deteriorating fundamentals or industry headwinds.
Therefore, investors’ focus should return to NVIDIA’s business itself. The company’s latest earnings report shows:
These strong financial data are the cornerstone supporting NVIDIA’s high valuation. After the short-term excitement from the split fades, the market will ultimately reprice based on its leadership in AI, profitability, and future growth prospects.
The NVIDIA stock split has been completed, and the stock price has entered a new range. For investors, this is a critical moment to re-examine investment strategies. Whether for current shareholders or potential buyers on the sidelines, rational decisions need to be made based on facts and a long-term perspective.
In line with this analysis-driven context, consider using BiyaPay as a neutral information layer before adjusting positions. Start with the NVDA symbol page to review real-time quotes and baseline metrics, then broaden your view via Stock Information to screen peers by industry and market cap, rather than reacting to short-term moves. If you’re new and want to save a custom watchlist or set alerts, begin at the registration page.
Treat these tools as inputs to the fundamental framework discussed in this article—profit quality, roadmap, and competitive dynamics—so decisions stay anchored to long-term value rather than the optics of a post-split price.
For investors already holding NVIDIA stock, the most important point is to stay calm. The stock split itself does not change the company’s fundamentals or the total value of the investment.
Tax Implications to Note: In the United States, stock splits are generally not a taxable event. It is considered a restructuring of the stock structure rather than a profit distribution. After the split, the total cost basis of the investment remains unchanged. For example, an investor who originally held 100 shares with a total cost of $8,000 will own 200 shares after a 2-for-1 split, but the total cost basis remains $8,000. According to IRS regulations, the new per-share cost basis is calculated by dividing the old total cost basis by the new number of shares. This new cost is only used when calculating capital gains upon future sale of the stock.
Investors also need to be wary of common psychological biases. One is the “52-week high anchoring bias”, where people tend to use the pre-split high price (such as $1,200) as a reference point. This bias may lead investors to sell too early when the price rises or feel unnecessary panic when the price pulls back. The correct approach is to forget the old price and evaluate the stock based on the company’s current value and future growth potential.
For investors considering entering now, the lower share price undoubtedly provides greater flexibility. However, the pros and cons need to be weighed before entry.
Currently, Wall Street analysts are generally positive on NVIDIA, but investment decisions should not rely solely on this.
| Metric | Value |
|---|---|
| Analyst Consensus Rating | Buy |
| Average Target Price | $218.51 |
Regardless of short-term stock price fluctuations, NVIDIA’s long-term value ultimately depends on its core competitiveness in AI, continuous innovation capabilities, and broad market prospects.
1. Macro Market Tailwinds
The AI and data center markets are in an explosive growth phase. Industry forecasts indicate that global data center energy demand will double in the next five years. Tech giants plan to invest trillions of dollars in AI infrastructure over the coming years. As the leader in the data center GPU market, NVIDIA holds about 25% market share and will directly benefit from this historic opportunity.
2. Clear Technology Roadmap
NVIDIA’s future growth is supported by a clear product roadmap.
| Feature/Platform | Blackwell (2024) | Rubin (2026) |
|---|---|---|
| AI Performance (FP4) | 20 petaflops | 50 petaflops (Ultra version up to 100) |
| Key Innovations | Second-generation Transformer Engine, FP4 precision | Next-generation HBM4 memory, new Vera CPU |
| Main Advantages | Training speed 2.5x faster than previous generation, energy efficiency 25x higher | Performance expected to be more than twice that of Blackwell |
Company CEO Jensen Huang is very optimistic about the future development of AI models, believing that future inference models will consume over 100 times more computing power, which will continue to drive demand for NVIDIA chips.
Models like OpenAI, Grok 3, and DeepSeek-R1 are inference models that apply inference time scaling. Inference models can consume over 100 times more computation. Future inference models can consume even more computation. DeepSeek-R1 has ignited global enthusiasm. This is an outstanding innovation. But more importantly, it has open-sourced a world-class inference AI model.
3. Risks and Challenges That Cannot Be Ignored
High return expectations always come with high risks. Investors must face the challenges NVIDIA encounters.
| Risk Category | Specific Challenges |
|---|---|
| Intensifying Competition | Traditional rivals like AMD and Intel are actively catching up; major clients like Google and Amazon are developing in-house chips; Chinese chip manufacturers are also rising. |
| Regulatory Pressure | U.S. export controls to China limit its market access; the company faces antitrust investigations in both the U.S. and China. |
| Supply Chain Risks | Highly dependent on partners like TSMC; the complexity of cutting-edge chip manufacturing may lead to production delays and cost increases. |
In summary, the decision to invest in NVIDIA should be based on a deep understanding of its business model, competitive landscape, and future growth drivers. The split makes the stock more accessible but does not reduce the risk of the investment itself.
The NVIDIA stock split is a completed financial operation, and its short-term market stimulation effect has been partially realized. Historical data indicates that a post-split price increase is not inevitable, and the cases of Tesla and Amazon serve as reminders. Investors must recognize that a lower share price does not mean lower investment risk.
Ultimately, investment decisions should return to fundamentals. Investors should focus on NVIDIA’s competitive barriers in AI, its clear product roadmap (such as the Rubin platform), and its growth potential in the future multi-trillion-dollar AI infrastructure market, rather than overinterpreting changes in the stock price itself.
No. A stock split does not change the company’s total market capitalization. It only increases the number of outstanding shares while proportionally reducing the price per share. The total value of investors’ holdings remains unchanged at the moment of the split.
In the United States, stock splits are generally not considered taxable events. Investors do not need to pay capital gains tax immediately. The new per-share cost basis will be used to calculate gains or losses when the stock is sold in the future.
Option contracts are adjusted accordingly. For a 10-for-1 split, an original 1 contract typically becomes 10 new contracts. At the same time, the exercise price of the contract is adjusted to one-tenth of the original to ensure the total value of the contract remains stable.
No. A lower stock price does not equate to lower investment risk. The company’s fundamentals and business risks are not changed by the split. Investors should focus on the company’s value rather than the nominal stock price.
*This article is provided for general information purposes and does not constitute legal, tax or other professional advice from BiyaPay or its subsidiaries and its affiliates, and it is not intended as a substitute for obtaining advice from a financial advisor or any other professional.
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